Pryor Learning is a major professional development and corporate training provider. Founded over 50 years ago by Fred Pryor–who pioneered the concept of the one-day business seminar–the company delivers accessible and affordable employee training, live virtual seminars, on-demand eLearning courses, and customized onsite workshops.
At the time I worked with this client, they were going by Pryor Learning Solutions. They were amidst a consolidation of Fred Pryor and CareerPaths that had long offered training from the same company but with different brands; this was the first step to finally marry the brands under a unified company name and eventually discard the previous branding. Thus was Pryor Learning created.
I was tasked with creating a branding scheme around the logo, using specified fonts and a strict color story. I was given the new logo/mark and new slogan (PRYORIZE LEARNING). Using these building blocks, I created the mark for Pryor+, Pryor’s enterprise subscription training service.
Projects included:
- Business Cards/Letterhead/Envelopes
- Brand Style Guide
- Sales Folder + Inserts
- Promotional Flyers
- Internal Training Documents
- Trade Show Booth + Signage
- Custom Iconography to use throughout marketing collateral
- Digital Ads and Web Graphics
Below is a selection of projects I designed for Pryor. If you’d like to know more about any of these projects, let me know!
Sales Kit
Custom Iconography
Brand Collateral
Trade Show Signage
Pryor+ Digital App Slider Images
